Glossary
Appgain Knowledge Hub for Digital Marketers
The churn rate shows the number of users who stop using or uninstall an app within a given period. It is the opposite of the retention rate. The lower churn rate is a good indicator of a healthy mobile app. The churn rate is calculated as:
Churn rate = 1 – (number of monthly active users/number of monthly installs)
business-solutions, marketing-strategies, and technology
February 6, 2025
We’re thrilled to announce our exciting partnership with T2, a leading communication technology provider in Saudi Arabia. Our mission? To make it easier and more reliable for businesses to connect with their customers! Why We’re Partnering At Appgain, we’re all about helping businesses communicate effectively. Messaging plays a key role […]
business-growth and e-commerce
February 4, 2025
As we step into 2025, we take a moment to reflect with immense gratitude and excitement on the incredible journey we had in 2024. It was a year filled with challenges, breakthroughs, and milestones that shaped the future of Appgain. From launching transformative solutions to forging new partnerships, 2024 stands […]
general
January 19, 2025
Introduction A WhatsApp Business Account enables businesses to communicate directly with their customers through the WhatsApp Business Platform. This platform provides an easy and effective way to build strong relationships, share updates, and offer seamless support. Businesses can choose between two types of WhatsApp Business Accounts, each designed to meet […]
