glossary

Glossary

Glossary

Appgain Knowledge Hub for Digital Marketers

Integrated Digital Enhanced Network

A wireless technology developed by Motorola,  which combines the capabilities of a digital cellular  telephone, two-way radio, alpha-numeric pager, and  data/fax modem into a single network. iDEN operates  in the 800MHz, 900MHz, and 1 500MHz frequency  bands, and is based on TDMA and GSM architecture it places more users in a given spectral space,  compared to analog cellular systems. iDEN networks  are used by various carriers all over the world, and by  Nextel and Southern LINC in the USA. 

blogs

whatsapp-business-account

general

January 19, 2025

All You Need to Know About WhatsApp Business Account | Official Business Account (OBA)

Introduction A WhatsApp Business Account enables businesses to communicate directly with their customers through the WhatsApp Business Platform. This platform provides an easy and effective way to build strong relationships, share updates, and offer seamless support. There are two types of WhatsApp Business Accounts, each offering distinct features to meet […]

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key-metrics-mobile-app-success

mobile-marketing and mobile-marketing-automation

December 31, 2024

Key Metrics to Monitor for Your Mobile App’s Success

Launching your mobile app is a significant milestone, but the real challenge begins after that: How do you make your app successful? Success isn’t just about promotion; it’s about tracking the right metrics that help you improve performance and attract more users. In this article, we’ll explore the key performance […]

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how-to-create-a-compelling-web-push-subscription-prompt

digital-marketing, web-push-notifications, and web-push-notifications-subscription-strategies

November 25, 2024

Crafting Compelling Copy for Your Custom Prompt: A Guide to Subscriptions

The Web Push Subscription Custom Prompt, or 2-Step Opt-In, is a powerful tool to get visitors to sign up for notifications. This prompt helps you explain why subscribing is beneficial. It also reduces the chance of visitors blocking notifications. Plus, it allows you to ask them to subscribe again later. […]

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